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1. General description of the format

Video format inside articles, news and other site content. The sound is turned off by default, but can be turned on when you press the mute button.

Screencast video with examples is here

2. Aspect ratio and resolution

You must provide a video in vertical orientation.

Requirements for the video:
  • the aspect ratio is 9:16 or 4:3;
  • the maximum resolution is 1080x1920px, the minimum resolution is 360x640px.

3. The maximum weight of the creative

The weight of the video file is up to 3 MB.

4. Video requirements

  • The duration of the video is up to 45 seconds.
  • The file format is mp4.
  • Video codecs are either (recommended h.264).


  • These requirements are supplement the General requirements to ad placements.
  • The placement can only be guaranteed if the ad materials, that fully meet the requirements, was submitted at least in five working days before the start of the ad campaign.